In the classic film, The Wizard of Oz, a motley crew of a tin man, a cowardly lion and a scarecrow join forces with a girl from Kansas for an adventure that reminds us that, at..
On stage and online, most savvy business leaders know him simply as Gary V. In real life and in business, those who know his story best know him as Gary Vaynerchuk, serial..
For several years now, marketers have been trying to convince business leaders around the world that storytelling is a great way to sell more, engage employees and build..
When a skeptic tells me that a business-to-business company can’t sell using social media, I flip over to YouTube and demonstrate one of the greatest social media storytelling..
The passing of values guru Stephen Covey and the announcement of stiff NCAA sanctions against Penn State football share more than the coincidence of timing. Covey’s July 16 death..
New times sometimes call for new, (and sometimes not so new) approaches. In the never-ending pursuit to communicate effectively, managers and marketers alike are making “new”..
Few psychologists (save Freud and Benjamin Spock) have had as wide an impact on popular culture, and in turn, business communications, than Swiss psychologist Carl Jung..
Some areas of “new” media (or what others call “immediate media”) are widely altering how “news of the day” is followed and understood. Having made strong impact as real-time,..
This blog is usually filled with discussions and perspectives on the importance and technique of telling meaty stories with context, enlightenment for audiences and above all..
Forgive me, but aside from the horrible economy, 2009 is starting to sound a lot like 1999 at the intersection of communication and technology. As with the dot.com explosion,..
