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Professional Storytelling and Strategic Communication Perspective Blogs : crisis planning

The COVID-19 crisis needs planning, not partisanship or platitudes

The hope as the initial wave of COVID-19 spread across America in March was for the curve to flatten and cases be on the decline by August. As Yogi Berra famously said, “It’s déjà..

Your Crisis Plan Checklist For A 'Sunny Day'

Most crises are predictable.

Crisis Response Phase Three: Sharing your story when the coronavirus crisis is over

It may be hard to imagine now, but some day the hashtags #COVID-19 and #coronavirus will describe a time in our past, rather than the unstable present.

What businesses should be doing during the first phase of the COVID-19 crisis

In just a matter of days, COVID-19 has taken a toll on nearly all businesses. You’ve probably seen a variety of emails and social media posts giving company updates on how they..